Professional team sports are known for their incredibly high-paid stars. Just look at the money thrown at the top names in the big team sports, such as soccer, baseball, football, basketball, hockey and cycling. And not just for the top tier leagues. Many good players in lower leagues can make decent money.
There are only a few individual sports that can claim the same status – boxing, tennis and golf being the main ones. But track & field and swimming are slowly climbing the ranks. Grand Prix prize money, endorsement deals and even appearance money for the stars are starting to grab attention. In fact, quite a few of the swimming elite are estimate to be making a million or more a year.
This money isn’t just affecting those athletes either; it’s slowly transforming our sport. As the elite now have a compelling reason to stay on the top for longer, their names are in front of the public for longer. This brand awareness raises their visibility, and keeps swimming in the sports news. This in turn, helps draw more talented younger athletes into swimming when they might have pursued other professional sports. The result of all this is that swimming at all ages continues to get faster, which puts it in the news again.
After all, we have to remember that the sport of swimming competes against other sports for attention and dollars. And the more people hear about our sport, and watch our sport, the more popular it will be.
But like anything else, there are negatives as well. Recently, Patrick Murphy wrote an article in Swimming World, The Effects of Professional Swimming: Are Male Swimmers Staying in the Sport Too Long? about the some of the impacts of Professional swimming. He pointed out that as US male elite swimmers stay …read more
Source: Rick’s Blog